Breaking The Brand - Stop the Demand

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  • Despite valiant efforts, billions of dollars and years of campaigning, conservation, in the main, appears to be losing the battle to save species, environments and bio-diversity. This is hardly surprising given the world population exceeded 7 billion in 2012 with the global population expected to reach between 8.3 and 10.9 billion by 2050. All of… Continue Reading…

    Breaking The Brand
  • RhiNo Campaign 6: Think: Is rhino horn putting your reputation at risk? Irrespective of how accurate the South African Government 2016 rhino poaching statistics may be, what can be said is that rhino poaching is not growing exponentially as it was until a couple of years ago. If it had continued at the same rate, nearly… Continue Reading…

    Campaigns
  • Despite military style protection, a rhino is being killed for its horn every 8 hours in South Africa alone – we don’t know the statistics in other counties as they don’t have the same resources for monitoring the problem. (Please note: The figure for 2016 is not official, as the South African government is yet… Continue Reading…

    The Problem

Breaking The Brand

Despite valiant efforts, billions of dollars and years of campaigning, conservation, in the main, appears to be losing the battle … Read More...

The Problem

Despite military style protection, a rhino is being killed for its horn every 8 hours in South Africa alone – we don’t know the … Read More...

Campaigns

RhiNo Campaign 6: Think: Is rhino horn putting your reputation at risk? Irrespective of how accurate the South African Government … Read More...

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About Us

Breaking The Brand has now been incorporated into Nature Needs More, a registered charity in Melbourne, Australia. Dr. Lynn … Read More...

Media

  Thank you to TRTWorld for interviewing Breaking The Brand's Founder, Lynn Johnson, as part of their coverage of … Read More...

Nature Needs More

Evolving Breaking The Brand To Nature Needs More Breaking The Brand was launched in early 2013 to carry out research into the … Read More...

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